Boldtron is the artistic name of two brothers, Xavier and Daniel Cardona, Barcelona-born artists specialising in 3D, CGI, VR and AI. After working as an illustrator and art director in Europe and Asia with more than twenty years of experience in the sector, Xavi returned to Barcelona to launch his own studio, PZZZA.

Boldtron’s work is based on experimentation, research and the development of new techniques. Its approach is organic and manual, although his production is purely digital. Boldtron seeks a constant creative and technological evolution by revisiting and reinventing its work, something that allows it to preserve its identity and bring something new to each creative collaboration.