DixonBaxi is a creative agency specializing in branding, design, and digital experiences. Based in London, the agency was founded by Aporva Baxi and Simon Dixon. They are known for their work in crafting brand identities, developing visual languages, and creating immersive experiences across various platforms, including television, digital media, and live events. DixonBaxi has worked with a range of clients spanning from global sports brands to major broadcasters, helping them to establish and communicate their brand identities effectively.